The EXCEPTIONS where Non Linear Thinking may not be required:
- Areas and persons working with NEW technologies and NEW research.
- This is because NEW INPUTS have SUFFICIENT LINEAR GROWTH within them before they will approach Relative Saturation! NLT identifies “relative saturation” as a KEY ENVIRONMENT that create a “recurring paradox” and THIS helps in the early identification of WHERE and WHEN OLD inputs need to be changed!!
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NEW technologies are INNOVATIVE and NEW at their starting point and they have enough commercial and social potential for exploitation IN THEIR ORIGINAL FORM and hence do not require CHANGE for some time; before the need arises for NEW VARIANTS and NEW TECHNOLOGY AGAIN!!
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BUT the last two decades indicate the natural trend towards a decreasing life cycle for new products and a very rapid pace of technology obsolescence. These are clear indicators of the Non Linear Era where ‘non-linear returns' set in much EARLIER than before.
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Then there are those who believe that they DO or CAN CONTROL their markets, customers and even the policy mechanisms. To them the thought of non-linear thinking is inherently negative because NLT helps to create “more equals”
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In developing economies like INDIA where infrastructure is deficient; there are the fortunate few who are able to control or have easier access to scarce resources! Their success and survival is dependant on the status quo retention and preferential access to existing and even NEW resources. They have little perceived need for change and hence would oppose NLT.
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Those in 6, use economic land political lobby to RETAIN and will therefore oppose what they consider to be disruptive change. This group usually awaits the return of the past.
With UNCERTAINTY AND COMPLEXITY throwing out NEW problems rapidly and with little relief, THE NON LINEAR ERA now limits the SCOPE FOR TRIAL AND ERROR as a METHODOLOGY for trying solutions or even product launches and commercial investments!! We are increasingly getting just ONE SHOT at markets, at solutions and to make corrective decisions!!
We therefore need a SELF INDICATIVE & SELF EVALUATING EARLY WARNING SYSTEM that will indicate the need for “change in INPUTS”. Solution design must therefore focus on IMPLEMENTABILITY AND NOT WHETHER THE SOLUTION IS THEORETICALLY OR IDEALLY CORRECT! ( Right and Wrong as perceptions are already explained above)
What are the tools available? Please suggest and see who is saying what in “TOPIC FORUMS”. Also Read concepts on “Relative Saturation” and “Paradox Evaluation”
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